Masters Degrees (Business Management)
Recent Submissions
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TOWARDS ENHANCED INDEPENDENCE: INVESTIGATING SHAREHOLDER VOTING ON DIRECTOR ELECTION PROPOSALS
(2022-12)Several high-profile corporate scandals, globally and in South Africa, highlight the importance of corporate governance monitoring mechanisms in constraining managerial self-serving behaviour. Corporate governance frameworks, ... -
Evoked nostalgia, personal continuity and behavioural outcomes: a study of Generation X and Y consumers in a South African context
(Stellenbosch : Stellenbosch University, 2021-12)ENGLISH SUMMARY : Evoked nostalgia and nostalgic marketing appeals have been found to have significant and lasting effects on consumer behaviour and, more specifically, consumer decision-making and consumer-brand relationships. ... -
The influence of fear- and guilt-fear appeals on consumers in different stages of change: A study on high-sugar-content products
(Stellenbosch : Stellenbosch University, 2021-12)ENGLISH SUMMARY : The alarming growth in sugar intake and related health conditions in South Africa has prompted the need for effective warning label interventions on products with a high sugar content to discourage excessive ... -
Assessing the role that perception of corporate identity and corporate social responsibility practices play in the investment intention of potential individual investors
(Stellenbosch : Stellenbosch University, 2020-12)ENGLISH ABSTRACT: Worldwide, an increasing number of companies are using corporate social responsibility (CSR) activities as a business tool to promote financial returns, cultivate a favourable reputation, and enhance ... -
A study of ethical fashion consumption
(Stellenbosch : Stellenbosch University, 2020-03)ENGLISH SUMMARY : The disastrous impacts of the fashion industry on the natural environment and society have come to light in recent years. As a result, some consumers expressly seek out fashion produced with environmental ... -
Modelling resilience to food insecurity Malawi case study
(Stellenbosch : Stellenbosch University, 2020-03)ENGLISH ABSTRACT: Defining \resilience to food insecurity" as a reference metric, allow governments and development partners to profile and rank a population in terms of their capacity to recover from shocks, and ultimately ... -
Broad-based black economic empowerment : the holy grail for financial health? A study of companies listed on the Johannesburg Stock Exchange
(Stellenbosch : Stellenbosch University, 2019-12)ENGLISH SUMMARY : Broad-Based Black Economic Empowerment (B-BBEE) is a contentious mechanism that has been introduced to redress the imbalances caused by the apartheid regime by empowering previously disadvantaged individuals. ... -
Stakeholder perceptions of organisational response to crisis : a case study
(Stellenbosch : Stellenbosch University, 2019-12)ENGLISH SUMMARY : On Tuesday, 30 January 2018, Viceroy Research released a report on Capitec Bank, making allegations about Capitec Bank participating in predatory finance activities and accusing them on twitter as being ... -
Managerial and leadership considerations for the process of integrating small innovation acquisitions at the team level
(Stellenbosch : Stellenbosch University, 2019-04)ENGLISH SUMMARY : The subject of innovation inspires much inquiry due to its lucrative and strategic applications in industry, its exciting means of continually engaging consumers as well as its potential to create a ... -
The role of anthropomorphism and authenticity in value creation : the case of artisanal luxury brands
(Stellenbosch : Stellenbosch University, 2019-04)ENGLISH SUMMARY : Brand authenticity represents a new consumer consciousness for the commitment toward real, honest and genuine brands. In a world that is teeming with the fake, contrived and false due to a sheer overload ... -
The development of an innovation leadership programme
(Stellenbosch : Stellenbosch University, 2018-12)ENGLISH SUMMARY : Organisations are required to innovate to remain noteworthy competitors in the global marketplace. Many organisations realise this but continuously fail to implement the right practices to support the ... -
Assessing the business case for environmental, social and corporate governance practices in South Africa
(Stellenbosch : Stellenbosch University, 2018-04)ENGLISH SUMMARY : Firms, their stakeholders and society at large are increasingly confronted with sustainability-related challenges, such as climate change, the depletion of natural resources, and energy security. In the ... -
The portfolio construction implications of using various smart beta fundamentals and the fundamental-classification persistence of stocks
(Stellenbosch : Stellenbosch University, 2018-03)ENGLISH SUMMARY : South African investors have been slow to adopt the smart beta investment style as a new investment vehicle compared to their counterparts in the rest of the world. This predisposition towards smart beta ... -
An analysis of trust amongst customers of independent community pharmacies
(Stellenbosch : Stellenbosch University, 2018-03)ENGLISH SUMMARY : “Trust is the glue of life. It's the foundational principle that holds all relationships.” – Stephen Covey Healthcare involves an element of uncertainty and risk for the vulnerable individual who is ... -
The influence of musical congruity in advertising on atitude and intent
(Stellenbosch : Stellenbosch University, 2018-03)ENGLISH SUMMARY : The purpose of this study was to investigate the influence of musical congruity and musical congruity elements (tempo, timbre, and pitch) on consumers’ cognitive and affective attitude towards a brand, ... -
Wine purchase behaviour : product attributes, product knowledge, perceived risk and involvement
(Stellenbosch : Stellenbosch University, 2018-03)ENGLISH SUMMARY : Historically, Old World wine countries such as Italy, France, Germany and Spain had a reputation of producing superior wine in terms of quality and taste. However, since the early 1990’s, New World wine ... -
Perceived risk barriers to online shopping : experiences of technologically enabled generation y consumers
(Stellenbosch : Stellenbosch University, 2018-03)ENGLISH SUMMARY : Online shopping is progressively becoming popular worldwide however, in South Africa it continues to experience slower growth rates. This is contrary to the expected uptake of online shopping by a generation ... -
The relationship between individuals’ personality and specific brand personalities
(Stellenbosch : Stellenbosch University, 2017-12)ENGLISH SUMMARY : The rapidly changing nature of businesses and the current competitive environment in which they operate require managers to focus on designing, developing and promoting new products and brands with creative ... -
Active management and the cost of active management of South African general equity unit trusts
(Stellenbosch : Stellenbosch University, 2017-03)ENGLISH SUMMARY : Investors have various investment options available to provide future wealth. One of the options is to invest in unit trusts. On 31 December 2015 there was a total of R 1 656 448 million invested in South ... -
Factors influencing exit decisions among South African private equity investors
(Stellenbosch : Stellenbosch University, 2017-03)ENGLISH SUMMARY : Private equity plays an important role in financial markets and is a source of capital for many growing businesses. The private equity industry has seen significant growth both locally and internationally. ...
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