Stereotypes in contemporary South African cultural discourses

dc.contributor.advisorDegenaar, Johanen_ZA
dc.contributor.advisorGouws, Andriesen_ZA
dc.contributor.authorCoetzee, Erikaen_ZA
dc.contributor.otherStellenbosch University. Faculty of Arts and Social Sciences. Dept. of Philosophy.en_ZA
dc.date.accessioned2012-08-27T12:26:52Z
dc.date.available2012-08-27T12:26:52Z
dc.date.issued1990
dc.descriptionThesis (M.A.) -- University of Stellenbosch, 1990.en_ZA
dc.description.abstractThe aim of this study is to explore some of the roles stereotypes play in the construction of social relations and everyday interaction in South Africa. It is argued that these images are neither trivial simplifications nor unambiguously 'inaccurate' misrepresentations, but that they profoundly affect our understanding of and participation in South African 'society', and the positions and roles we occupy in relation to one another. In order to construct an interpretive framework, the concept of 'culture' is itself first investigated. The dominant notion of 'culture' in South Africa is described as one which assumes the existence of a range of pre-defined, mutually exclusive 'fully bounded wholes', each with its 'own' traditions and members. With the help of various contributions from contemporary cultural theory, an alternative understanding is developed of 'culture' as a variety of discourses in and through which diverse ideological elements are constantly being articulated, dis-articulated and re-articulated in order to maintain, challenge or transform the socio-political relations between groups, classes and individuals. Against this background, stereotyping is interpreted as a form of ideological articulation, involving the construction of particular popular 'images of difference'. Stereotypes are shown to contain selective and evaluative information presented as 'obvious' facts of nature. These ideological images that both construct and confirm 'common sense' notions about 'appropriate' behaviour and differential social positions, statuses and roles, are then regarded as powerful tools of socialization that contribute to the structural reinforcement of social inequality. en_ZA
dc.description.abstractAFRIKAANSE OPSOMMING: Die doel van hierdie studie is om ondersoek in te stel na die rol wat stereotipes speel in die konstruksie van sosiale verhoudings en interaksie in Suid-Afrika. Daar word geredeneer dat hierdie beelde rue sondermeer as triviale vereenvoudigings of 'onakkurate' wanvoorstellings beskou kan word nie, maar dat hulle eerder 'n diepgaande invloed uitoefen op ons begrip van en betrokkenheid in die Suid-Afrikaanse 'samelewing', asook die posisies en rolle wat ons in verhouding tot mekaar beklee. Ten einde 'n interpretasie-raamwerk op te stel, word die konsep 'kultuur' self eers in heroorweging geneem. Die dominante opvatting van 'kultuur' in Suid-Afrika word bekryf as een wat die bestaan van 'n reeks voorafbepaalde, wedersyds uitsluitende gebonde eenhede voorveronderstel, elk met sy 'eie' tradisies en lede. Met behulp van verskeie bydraes uit die kontemporêre kultuurteorie, word 'n alternatiewe begrip van 'kultuur' ontwikkel; dit word omskryf as 'n verskeidenheid diskoerse waarin en - deur diverse ideologiese elemente deurgaans geartikuleer, 'dis-artikuleer' en her-artikuleer word om die sosio-politieke verhoudings tussen groepe, klasse en individue te handhaaf, betwis en/of te verander. Teen hierdie agtergrond word stereotipering as 'n vorm van ideologiese artikulasie beskryf, waarin die konstruksie van bepaalde 'beelde van verskil' (images of difference) betrokke is. Daar word aangetoon dat stereotipes selektiewe en waarde-belaaide inligting bevat wat voorgestel word as 'vanselfsprekende' werklikhede. Hierdie ideologiese beelde wat 'algemene kennis' omtrent 'geskikte' gedrag en differensiele sosiale posisies beide konstrueer en bevestig, word dan as kragtige sosialiseringsmiddele beskou wat bydra tot die strukturele versterking van maatskaplike ongelykheid.af_ZA
dc.format.extent195 pages : ill.
dc.identifier.urihttp://hdl.handle.net/10019.1/68982
dc.language.isoen_ZAen_ZA
dc.publisherStellenbosch : Stellenbosch Universityen_ZA
dc.rights.holderStellenbosch Universityen_ZA
dc.subjectStereotypes (Social psychology)en_ZA
dc.subjectPopular cultureen_ZA
dc.subjectDissertations -- Philosophyen_ZA
dc.titleStereotypes in contemporary South African cultural discoursesen_ZA
dc.typeThesisen_ZA
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