Department of History
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Browsing Department of History by Author "Adams, Randall"
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- ItemDie ver-Suid-Afrikanisering van die Suid-Afrikaanse ekonomie : ’n studie van SANLAM (1918-1980)(Stellenbosch : Stellenbosch University, 2011-12) Adams, Randall; Verhoef, G.; Visser, Wessel P.; Stellenbosch University. Faculty of Arts and Social Sciences. Dept. of History.ENGLISH ABSTRACT: During the twentieth century, SANLAM developed as an important source of financial stability and assistance and played an important role in the economy of South Africa. That role was made possible through the effective collection and management of financial assets as well as the support of its policies to the broader South African population. But what did this performance of SANLAM hold for the population and how did the company assist South Africans to gain access to a larger share in the country's economy? These and other questions are the focus of this study which attempt to prove that SANLAM, through the use of its services and profit motive, could in fact help Afrikaners and later the broader South African public, to acquire a share in the country's economy. This was achieved to a large extent despite a ‘controversial’ identity where many people viewed SANLAM as a symbol of hope, while others saw it as a product of capitalism or as an economic puppet of the government. However, by the 1980’s, SANLAM had visible influence in nearly all sectors of the South African economy, either in a direct or indirect fashion. This makes SANLAM one of South Africa's economic success stories.