Marketing strategy implications of packaging trends and alternative packaging forms in the international wine industry

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dc.contributor.authorSchuller, J. F. J
dc.contributor.otherStellenbosch University. Faculty of . Dept. of .
dc.date.accessioned2012-08-27T12:09:01Z
dc.date.available2012-08-27T12:09:01Z
dc.date.issued1987
dc.descriptionThesis (Ph.D.) -- University of Stellenbosch, 1988.
dc.descriptionFull text to be digitised and attached to bibliographic record.
dc.format.extent346 leaves : ill.
dc.identifier.urihttp://hdl.handle.net/10019.1/65773
dc.language.isoen_ZA
dc.publisherStellenbosch : Stellenbosch University
dc.rights.holderStellenbosch University
dc.subjectWine -- Marketing
dc.subjectWine -- Packaging
dc.subjectDissertations -- Business economics
dc.titleMarketing strategy implications of packaging trends and alternative packaging forms in the international wine industry
dc.typeThesis
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