Socially desirable responding : a cognitive process perspective

Date
2022-12
Journal Title
Journal ISSN
Volume Title
Publisher
Stellenbosch : Stellenbosch University
Abstract
ENGLISH SUMMARY: The primary objective of the research was to explore the cognitive processes underlying socially desirable responding, to better understand and describe the processes of how responses are generated and to work towards strategies that can prevent them. Congruous with the research objective, data gathering-techniques incorporated both cognitive and semi-structured interviews. The cognitive interviewing technique enabled the researcher to observe the question-response process and elicited the level of difficulty experienced by the interviewee in the complex 5-stage process established by Ziegler. In addition, the semi-structured interview allowed the researcher to discover recurring and prominent themes in terms of the cognitive processes’ individuals experience whilst responding to items on a self-report inventory. In total, 10 participants were utilised across the two phases of data-collection, and thematic analysis to interpret the data. The findings indicate a 6-step cognitive process which respondents experience when responding to items on a self-report inventory. The conceptual framework further indicates the systemic outline of factors which influence this cognitive process, as well as depicts the interaction between each of these factors. The framework can therefore be utilised to describe the process of how responses are generated as well as assist in the establishment of strategies to prevent socially desirable responding.
AFRIKAANSE OPSOMMING: Die hoofdoel van die navorsing was om die kognitiewe prosesse onderliggend aan sosiaal wenslike reaksie te ondersoek, om die proses van hoe reaskie ontstaan beter te verstaan en te beskryf, en om stategiee te ontwikkel wat dit kan voorkom. In ooreenstemming met die doel van die navorsings, is beide kognitiewe and semi-gestruktureerde onderhoude as data insamelingstegnieke insluit. Die kognitiewe ondherhoudtegniek het dit vir die navorser moontlik maak om die vraag- antwoord proses waar te neem, en die moeilikheidsgraad, soos ervaar deur die persoon waarmee die onderhoud gevoer word, in die komplekse 5-fase proses soos deur Ziegler ontwikkel, aan die lig te bring. In totaal is 10 deelnemers oor die twee-fase data insamelingsproses gebruik en tematiese analise toegepas om die data te ontleed. Die bevindinge het ‘n 6-fase kognitiewe proses aangedui wat die respondente ervaar het in reaksie op die items van ’n self-rapporteringsvraelys. Die konseptuele raamwerk het verder die sistemiese profiel van faktore wat die kognitiewe proses beinvloed, asook die interaksie tussen die verskillende faktore aangedui . Die raamwerk kan gevolglik gebruik work om die proses van hoe terugvoer gegenereer word te beskryf asook sreun verleen om strategiee te ontwikkel wat sosiaal wenslike gedrag voorkom.
Description
Thesis (MCom)--Stellenbosch University, 2022.
Keywords
Social desirability -- Testing, Self-report inventories, Interviewing -- Psychological aspects, Personality tests, UCTD
Citation