Relationships that can bear fruit

SUNScholar Research Repository

Show simple item record

dc.contributor.author Smuts, Annelie
dc.contributor.author Loubser, Stephanus
dc.date.accessioned 2010-08-26T06:04:34Z
dc.date.available 2010-08-26T06:04:34Z
dc.date.issued 2008-02
dc.identifier.issn 2074-2894
dc.identifier.uri http://hdl.handle.net/10019.1/4479
dc.description.abstract Can a new model of supplying fruit to the export market nourish competitiveness and help ensure the long-term survival of South Africa’s deciduous fruit industry? Research conducted at the University of Stellenbosch Business School (USB) revealed that the present linear supply chain model of producer to marketer to retail may have become outdated. Instead, the study suggests that South African fruit exporters cultivate a new approach towards producers that can strengthen the position of both parties in world markets. en_ZA
dc.language.iso en_ZA en_ZA
dc.publisher Stellenbosch : University of Stellenbosch Business School en_ZA
dc.subject Supply chain management en_ZA
dc.subject Fruit export industry en_ZA
dc.subject Fruit trade -- South Africa en_ZA
dc.title Relationships that can bear fruit en_ZA
dc.type Article en_ZA


Files in this item

This item appears in the following Collection(s)

Show simple item record