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Catering for large numbers of tourists : the McDonaldization of casual dining in Kruger National Park

dc.contributor.authorFerreira, Sanette L. A.en_ZA
dc.contributor.authorVan Zyl, Gesina W.en_ZA
dc.date.accessioned2017-08-04T10:23:00Z
dc.date.available2017-08-04T10:23:00Z
dc.date.issued2016
dc.identifier.citationFerreira, S. L. A. & Van Zyl, G. W. 2016. Catering for large numbers of tourists : the McDonaldization of casual dining in Kruger National Park. Bulletin of Geography. Socio-economic Series, 33(33):39–53, doi:10.1515/bog-2016-0023
dc.identifier.issn2083-8298 (online)
dc.identifier.otherdoi:10.1515/bog-2016-0023
dc.identifier.urihttp://hdl.handle.net/10019.1/102053
dc.descriptionCITATION: Ferreira, S. L. A. & Van Zyl, G. W. 2016. Catering for large numbers of tourists : the McDonaldization of casual dining in Kruger National Park. Bulletin of Geography. Socio-economic Series, 33(33):39–53, doi:10.1515/bog-2016-0023.
dc.descriptionThe original publication is available at https://www.degruyter.com
dc.description.abstractSince 2002 Kruger National Park (KNP) has subjected to a commercialisation strategy. Regarding income generation, SANParks (1) sees KNP as the goose that lays the golden eggs. As part of SANParks’ commercialisation strategy and in response to providing services that are efficient, predictable and calculable for a large number of tourists, SANParks has allowed well-known branded restaurants to be established in certain rest camps in KNP. This innovation has raised a range of different concerns and opinions among the public. This paper investigates the what and the where of casual dining experiences in KNP; describes how the catering services have evolved over the last 70 years; and evaluates current visitor perceptions of the introduction of franchised restaurants in the park. The main research instrument was a questionnaire survey. Survey findings confirmed that restaurant managers, park managers and visitors recognise franchised restaurants as positive contributors to the unique KNP experience. Park managers appraised the franchised restaurants as mechanisms for funding conservation.en_ZA
dc.description.urihttps://www.degruyter.com/view/j/bog.2016.33.issue-33/bog-2016-0023/bog-2016-0023.xml
dc.format.extent15 pages : illustrations
dc.language.isoen_ZAen_ZA
dc.publisherUniwersytet Mikołaja Kopernika w Toruniu
dc.subjectFranchised restaurantsen_ZA
dc.subjectSouth Africa -- Guidebooksen_ZA
dc.subjectFranchises -- Retail trade -- South Africa -- Kruger National Parken_ZA
dc.subjectCater and catering -- Tourists -- South Africa -- Kruger National Parken_ZA
dc.subjectService level-agreementsen_ZA
dc.titleCatering for large numbers of tourists : the McDonaldization of casual dining in Kruger National Parken_ZA
dc.typeArticle
dc.description.versionPublisher's version
dc.rights.holderNicolaus Copernicus University


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