Word-of-Mouth marketing to middle class black women in South Africa: an emerging perspective

Date
2010
Authors
Van Loggereberg MJC
Herbst FJ
Journal Title
Journal ISSN
Volume Title
Publisher
Abstract
Description
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Ekonomiese En Bestuurswetenskappe
Nagraadse Bestuurskool
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Citation
URI
http://hdl.handle.net/10019.1/43806
Collections
2010 - Research Outputs