Browsing by Author "Obermeyer, Johann"
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- ItemApartheid South Africa's propaganda effort c.1960-1980 : the hearts and minds campaign of the National Party(Stellenbosch : Stellenbosch University, 2016-12) Obermeyer, Johann; Nasson, William Richard; Stellenbosch University. Faculty of Arts and Social Sciences. Dept. of History.ENGLISH ABSTRACT: The purpose of this study is to examine the South African National Party’s efforts at winning ‘hearts and minds’ within the decades of the 1960s’ up to the 1980s’. Thus, the various attempts by the NP to control and manipulate the image of the Republic of South Africa as seen from within and outside of its borders, is examined. The perspective offered in this study is from the point of view from the NP itself, as this is done in order to try to get a clear picture of what the apartheid government was struggling for and against. The methods employed within the study are, at times, of a historiographical nature and rely on various documentary sources. Because of the nature of the topic, subterfuge is to be expected and thus the sources are assessed for what they are, and not necessarily what they perhaps pretend to be. The phenomenon of subterfuge is thus examined in its own right. The study concludes with the suggestion that it might be useful to further research one particular aspect as shown in chapter 3, as well as with the idea that further studies of this kind might be useful in contributing towards the shift towards a more integrated contemporary South African history.