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Customer super-profiling demonstrator to enable efficient targeting in marketing campaigns
(Southern African Institute for Industrial Engineering, 2017-11-22)
ENGLISH ABSTRACT: Difficulties lie with identifying the right customers to engage in successful marketing campaigns. Thus far, segmentation has been a popular marketing method for selecting customer groups for targeted ...
Single- and multi-objective ranking and selection procedures in simulation : a historical review
(Southern African Institute for Industrial Engineering, 2017-08-31)
ENGLISH ABSTRACT: Ranking and selection (R&S) procedures form an important research field in computer simulation and its applications. In simulation, one usually has to select the best from a number of scenarios or alternative ...
Real-time scheduling in a sensorised factory using cloud-based simulation with mobile device access
(Southern African Institute for Industrial Engineering, 2017)
ENGLISH ABSTRACT: Scheduling is a challenge that persists in the operational phase of the manufacturing life-cycle. The challenge can be attributed to the complex, dynamic, and stochastic nature of a manufacturing system. ...