Fresh, new take
Date
2008-08
Authors
Haw, Penny
Journal Title
Journal ISSN
Volume Title
Publisher
Stellenbosch : University of Stellenbosch Business School
Abstract
Coming, to a space near you
soon, a new-look advertising
campaign created by the
business school’s new agency.
PENNY HAW asked about the
rationale behind the changes.
Description
Keywords
Advertising, Branding, University of Stellenbosch Business School -- Advertising, Business schools -- Advertising
Citation
Haw, P. 2008. Fresh, new take. USB agenda magazine, August.