Turning to the crowd for solutions

Wyngaard, Heindrich (2013-06)

The Afrikaans version of this article is available at http://thoughtprint.usb.ac.za/Pages/Turning%20to%20the%20crowd%20for%20solutions.aspx

The original publicaiton is available at http://thoughtprint.usb.ac.za/Pages/Turning%20to%20the%20crowd%20for%20solutions.aspx

Article

ENGLISH ABSTRACT: Also called fansourcing, crowdcasting or mass collaboration, crowdsourcing draws on the collective intelligence of many people to come up with an idea or solution – often for free or at a fraction of the costs charged by service providers. Wikipedia and Idols are well-known examples of sourcing from crowds. But what can it do for your business? Heindrich Wyngaard takes a closer look.

AFRIKAANSE OPSOMMING: Crowdsourcing, wat ook fansourcing, crowdcasting of mass collaboration genoem word, maak gebruik van die gemeenskaplike intelligensie van ’n klomp mense om met ’n idee of oplossing vorendag te kom – dikwels gratis of teen ’n fraksie van die koste wat diensverskaffers vra. Wikipedia en Idols is bekende voorbeelde van verkryging uit die skare. Maar wat kan dit vir jou onderneming doen?

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