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Now showing items 11-20 of 34
The role of salient beliefs in graduates’ intention to apply
(AOSIS Publishing, 2015-07)
ENGLISH SUMMARY : Orientation: Organisations compete fiercely to recruit the best graduates, because they consider them a rich source of future talent. In the recruitment literature, it has become increasingly important ...
Towards a 21st century university : teachings from consumer behaviour applicable to higher education
(UNISA Press, 2015)
The South African higher education landscape has changed dramatically over
the past 25 years. The purpose of this conceptual article is to challenge higher
education institutions (HEIs) to learn/draw from a wider spectrum ...
Measuring the impact of branded alcohol advertising and price on brand versus segment consumption
(The Clute Institute, 2014-12)
Branded advertising, a foundation of brand-building efforts, seek to persuade consumers to select a specific brand over a competitor brand. The objective of this study was to examine the effectiveness of branded advertising ...
Intention to quit amongst generation Y academics in higher education
(AOSIS Publishing, 2013-11)
Orientation: For a higher education institution (HEI) to maintain a long-term trajectory of excellence, a strong focus on retaining a younger generation of skilled academics is needed. - Research purpose: The purpose of ...
Developing and testing items for the South African Personality Inventory (SAPI)
(AOSIS Publishing, 2013-11-12)
Orientation: A multicultural country like South Africa needs fair cross-cultural psychometric instruments.
Research purpose: This article reports on the process of identifying items for, and provides a quantitative ...
Improvisational theatre as team development intervention for climate for work group innovation
(AOSIS OpenJournals, 2010-03)
Orientation: Changes in business environments have resulted in a need for the development of
innovative teams. Improvisational theatre as a technique could contribute to the understanding of
how individuals can work ...
The influence of emotional intelligence on diversity complexity cognition and the attitude towards diversity
(Association for Professional Managers in South Africa, 2011-09)
The aim of the study was to develop and validate a theoretical model explicating the structural relationships between diversity complexity cognition, emotional intelligence and a positive attitude towards diversity in the ...
Psychological capital : internal and external validity of the Psychological Capital Questionnaire (PCQ-24) on a South African sample
(AOSIS, 2013)
Orientation: Psychological capital (PsyCap) is a relatively novel construct measured with the Psychological Capital Questionnaire 24 (PCQ-24). Only one published South African study on the instrument exists, providing ...
A preliminary study to assess the construct validity of a cultural intelligence measure on a South African sample
(AOSIS Publishing, 2014-09)
Orientation: Cultural intelligence is an essential social competence for effective individual
interaction in a cross-cultural context. The cultural intelligence scale (CQS) is used extensively
for assessing cultural ...
The relationship between servant leadership, affective team commitment and team effectiveness
(AOSIS Publishing, 2013-04)
Orientation: Value-based leadership practices play a critical role in teamwork in highperformance
organisations.
Research purpose: The aim of the study was to empirically validate a theoretical model
explicating the ...