n Empiriese ondersoek na die geldigheid van die teorie onderliggend aan die 'Conversion Model' ten opsigte van handelsmerkgetrouheid

Baard, Carina (1992)

Tesis (M.A.) -- Universiteit van Stellenbosch, 1992.

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Thesis

Please refer to this item in SUNScholar by using the following persistent URL: http://hdl.handle.net/10019.1/69694
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