Universities manage their administrative and financial operations traditionally by means of cost centres in the form of faculties, departments and divisions. In these cost centres financial performance is purely measured ...

ENGLISH ABSTRACT: The use of technological tools has developed rapidly over the past decade or two. As one of the areas of business technology, Data Mining has been receiving substantial attention, and thus the study ...

ENGLISH ABSTRACT: Scientists agree that the rising electricity usage of the rapidly growing human race to improve its standard of living is negatively affecting the environment. To create a sustainable environment for ...

ENGLISH SUMMARY : “Trust is the glue of life. It's the foundational principle that holds all relationships.” – Stephen Covey Healthcare involves an element of uncertainty and risk for the vulnerable individual who is ...

Measuring the performance of any financial portfolio is only relevant if compared relative to another similar portfolio. Over the years the norm in the industry has been to use market capitalisation indices as benchmarks ...

ENGLISH ABSTRACT: New products are indispensable to the growth of the modem business enterprise. Increased global and local competition, better informed consumers, rapidly changing technology and the short life span of ...

ENGLISH ABSTRACT: Many studies have been conducted on the occurrence of brand image transfer, but very few of them have focused on one of the most important determinants of such transfer namely, brand fit. Brand image ...

ENGLISH ABSTRACT: Marketing literature has revealed that sponsorship is a key marketing communication tool used to break through promotional clutter. Sponsorship is a means by which marketing managers are able to transfer ...

ENGLISH ABSTRACT: Local Government in South Africa had undergone radical changes since the first democratic Local Government elections were held in 1995 and 1996. It was generally known that Local Government in South ...

ENGLISH ABSTRACT: In social psychology, social scientists have become interested in explaining social behaviour: how and why individuals become attached and why they pursue on-going close relationships. The investment ...

ENGLISH ABSTRACT: The conception of relationship marketing has led to an increased interest in organisations developing long-term relationships with their members or clients. The emphasis has shifted from a transaction-based ...

ENGLISH ABSTRACT: Financial performance ratios are generally based on a set of financial statements without taking cognisance of other factors that could affect the measurement of performance. The behaviour of financial ...

ENGLISH ABSTRACT: The usage of product packaging and generation specific marketing in order to influence and persuade consumers to buy specific products are being used more often resulting packaging in being more ...

ENGLISH ABSTRACT: South Africa really only gained access to international markets after 1994, with the lifting of the sanctions that had been instituted on account of South African Apartheid policy. During the years of ...

Purpose: To assess the relationship between brand recognition and brand presence and brand introduction. Problem investigated: Brand recognition and recall are established advertising effectiveness measurements to assess ...

ENGLISH ABSTRACT: Services permeate all aspects of peoples lives, privately and at work. Modem society relies on an increasing number of services. Financial services within this group play a major role in transacting ...

ENGLISH ABSTRACT: It is well understood that the advancement in information technology and increasing globalization has led our business environment to become much more complex and uncertain. Similarly the appropriateness ...

The focus of this study was on the relevance of trust, satisfaction and commitment in maintaining a long-term relationship (intention to stay) with an exchange partner in a Business-to-Business (B2B) context in the financial ...

ENGLISH ABSTRACT: The South African diamond beneficiation industry is currently undergoing considerable industrial, regulatory and legislative reform. The Precious Metals and Diamonds General Amendment Bill and other ...

ENGLISH ABSTRACT: This thesis is made of stand-alone essays on the capital structure and financing of Small and Medium Enterprises (SMEs) in Ghana and South Africa. Chapter Two reviews issues on SME development in Ghana ...