The new product development process : a study to identify ways of improving the new product development process, with specific reference to Richardson Vicks (Pty) Ltd.

Minnaar, Andre Philip (1986)

Technical report (MBA) -- University of Stellenbosch, 1986.

Full text to be digitised and attached to bibliographic record.


Please refer to this item in SUNScholar by using the following persistent URL:
This item appears in the following collections: