Barriers to technology diffusion of Solar Water Heaters (SWHs) in the City of Windhoek : the case of Rocky Crest Residents
Thesis (MDF (Graduate School of Business))--Stellenbosch University, 2011.
ENGLISH ABSTRACT: Deforestation, increasing pollution levels, diminishing non-renewable energy reserves, the resulting global warming, and climate change are areas of concern to environmentalists and the whole global village. It appears that the solution lies in the exploitation of renewable, clean and sustainable energy resources. Solar energy is one of the renewable, clean and environmentally friendly energy resources readily available in most tropical countries of the world, including Namibia. The research was conducted in the Rocky Crest suburb of Windhoek, Namibia. The research focused on the exploration barriers in the diffusion of solar water heaters (SWHs) for generating hot water for Rocky Crest residents. The investigation involved data collection from the stakeholders, including the residents of Rocky Crest suburb, SWH suppliers, financial institutions, non-governmental organisations (NGOs) and the Ministry of Mines and Energy (MME) in Namibia. The results of this study introduce information that can largely benefit the Rocky Crest residents, MME, NGOs, financial institutions and relevant stakeholders. It can also act as a departure point for further studies on the subject of renewable energy sources, their exploitation and the impact thereof. Furthermore, solutions to the current problems of diminishing non-renewable energy reserves and the impact of pollutant energy sources can be identified and implemented.