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A competitive strategy framework for E-business start-ups
Ungerer, Gerard David (Stellenbosch : Stellenbosch University, 2015-12)ENGLISH ABSTRACT: The strategic tools and insights that e-business start-ups require to better formulate their competitive strategies are obscured by the staggering amounts of strategy literature that is available. Yet at ... -
A normative model for assessing competitive strategy
Ungerer, Gerard David; Cayzer, Steve (Southern African Institute for Industrial Engineering, 2016)ENGLISH ABSTRACT: The hyper-competitive nature of e-business has raised the need for a generic way to appraise the merit of a developed business strategy. Although progress has been made in the domain of strategy evaluation, ...