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    Apparel shopping behaviour. Part 2. Conceptual theoretical model, market segments, profiles and implications 

    Du Preez, R.; Visser, E. M. (AOSIS OpenJournals, 2003-10)
    ENGLISH ABSTRACT: This article is based on the conceptual theoretical model developed in Part 1 of this series of articles. The objective of this research is to identify female apparel consumer market segments on the basis ...

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    Author
    Du Preez, R. (1)
    Visser, E. M. (1)Subject
    Consumer behavior -- South Africa (1)
    Fashion mercahndising -- South Africa (1)Shopping -- South Africa (1)Women consumers -- South Africa (1)... View MoreDate Issued2003 (1)Has File(s)Yes (1)
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