Now showing items 1-3 of 3
A sample survey of computer-based training with reference to success criteria and remedial procedures
(AOSIS OpenJournals, 2000-06)
The aim of the study is to conduct an investigation into the status-quo of computer-based training (CBT) at one of the leading Life Assurance companies in South Africa. The investigation comprises the development of a ...
Apparel shopping behaviour. Part 1, Towards the development of a conceptual theoretical model
(AOSIS Open Journal, 2003-10)
Apparel shopping behaviour in a multicultural society is a complex phenomenon. The objective of this paper is to analyse various theoretical models from two disciplines, namely Consumer Behaviour and Clothing, and to develop ...
Apparel shopping behaviour. Part 2. Conceptual theoretical model, market segments, profiles and implications
(AOSIS OpenJournals, 2003-10)
ENGLISH ABSTRACT: This article is based on the conceptual theoretical model developed in Part 1 of this series of articles. The objective of this research is to identify female apparel consumer market segments on the basis ...