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'n Studie van aspekte wat 'n rol speel in die formulering van 'n bemarkingsbeleid en -strategie vir die Kleurlingmark in die Kaapse Skiereiland
(Stellenbosch : Stellenbosch University, 1978)
The drivers influencing the relationship between sales representatives and customers and the impact this relationship has on sales volume within Coca-Cola's Western Cape region
Companies within the FMCG sector are continually trying to create value from their brands by increasing their margins and/or selling more of their products. Taking cost out of the value chain gives the company a competitive ...